Mature Market Stat of The Day: Seniors Spend More Money on Travel Than Any Other Age Group

No one spends more money on travel than the mature market.

No one spends more money on travel than the mature market.

The mature market likes to travel more often and at a higher level of luxury than any other market segment. Seniors represent 80% of all luxury travel purchased in the U.S., make up 65% of all cruise passengers and typically spend 74% more on vacations than the 18-49 year old population segment.
Source: Mature Market Facts, 2003

 

 

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