Posted on May 30, 2008 by Tom Mann
Sixth Annual International Council on Active Aging Conference
December 4–6, 2008
Henry B. Gonzalez Convention Center, San Antonio, Texas
Mature Market Experts: Designed to develop your business
Whether you are a CEO, manager, wellness director or personal trainer, there is something for you at the International Council of Active Aging Conference 2008. Leave the conference with cutting-edge information, resources and [...]
Filed under: Events, TR Mann, Uncategorized | Tagged: conference, experts, International Council on Active Aging, market, mature, TR Mann Consulting | No Comments »
Posted on May 20, 2008 by Tom Mann
Insights for marketers targeting boomers and seniors
At 125 million strong, Boomer and Mature consumers spend over $3 trillion annually and represent one of the biggest business opportunities of the 21st century. As this multifaceted group redefines what it means to “grow old”, their behaviors and attitudes are having a profound effect on retirement, health, finance, [...]
Filed under: Events, TR Mann | Tagged: boomers, Events, experts, Focalyst, marketing, matures, seniors | No Comments »
Posted on May 14, 2008 by Tom Mann
This just in, I’ll be one of the keynote speakers at the International Council on Active Aging’s 6th Annual Conference. This year the conference will be held in sunny San Antonio, December 4-6th. I promise to write more about this wonderful organization at a later date (when I can line up an interview with founder [...]
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Posted on May 1, 2008 by Tom Mann
Older, richer, wiser? Hear what our speakers had to say on the topic of senior marketing in an article in Marketing this week. Kevin Brennan from Kellogg’s, Jo Kenrick from B&Q and Fiona Hought from Millennium discuss their vision, strategy and approach to engaging with the 50+ consumer. Read their views by downloading the PDF [...]
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Posted on April 24, 2008 by Tom Mann
Northland Residential Experts Show How To “Upgrade Your Sales!”
Jack Dawley and Susan DiLorenzo of Northland Residential Corp. will join design professional Mark Haddad of Haddad Hakkanson to kick off the 2008 program year with a lunch event on May 1. With the market continuing to challenge New England builders and developers, Dawley and his team [...]
Filed under: Events, TR Mann | Tagged: 50+, builders, developers, housing | No Comments »
Posted on April 23, 2008 by Tom Mann
Date: Monday Evening, May 12, 2008
Speaker: Sue Halpren, PhD, Journalist and Author
Moderator: Eric Mann – Vice President, Posit Science
Location: Wilson Sonsini – 950 Page Mill Road, Palo Alto
Time: 6:00PM Registration, Hors d’oeuvres and Networking
7:00PM Presentation and Panel Discussion
Registration in advance: http://www.mitcnc.org/Events_Single.asp?eventID=1412
$15.00 in advance on the website, $20.00 [...]
Filed under: Events, TR Mann | Tagged: boomer, dementia, drugs, marketing, memory, memory loss, older, Posit Science, senior | No Comments »
Posted on April 18, 2008 by Tom Mann
Currently there are about 78 million boomers in the US (450 million worldwide) — born between 1946 and 1964 – hitting their peak earning and spending. One of the main catalysts is technology. Whether they’re playing brain games for fun, monitoring their homes, visiting the grandkids via video conferencing, or navigating the back roads in [...]
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Posted on April 15, 2008 by Tom Mann
2008 Building for Boomers & Beyond: 50+ Housing Symposium
Conference: May 19-21, 2008
Sheraton New Orleans Hotel
Topic: “The Marriage of Resort Active-Adult Communities & Service-Enriched Housing”
For more info: http://www.nahb.org/conference_details.aspx?conferenceID=60§ionID=121
JWT Boom, LiveWire: The Summit, Reaching the 40+ Consumer
(formerly Beyond The Numbers)
Conference: June 2 - 3, 2008
Topic: “ Reaching the 40+ Consumer”
For more info: [...]
Filed under: Events, TR Mann | Tagged: 50+, active adult, boomers, building, communities, Events, housing | 1 Comment »
Posted on April 9, 2008 by Eric Schubert
Look forward to being a periodic contributor at Mature Market Experts, although I’m not very mature and to label myself an expert is probably a bigger stretch than Manute Bol’s wing span.
In my daily life, I’m vice president of communcications and public affairs at Ecumen, which is one of the country’s largest non-profit senior housing, [...]
Filed under: Eric Schubert, Events | Tagged: changing aging, development, housing, marketers, Mature Market Experts, senior | No Comments »
Posted on March 28, 2008 by Tom Mann
It’s nice to run into excellence. That’s why the WHAT’S NEXT BOOMER BUSINESS SUMMIT was such a pleasant surprise. Unfortunately, most of the conferences I have attended on the 50+ market have been a complete waste of time, so it was nice to finally attend one with topics and companies of some weight. My hat [...]
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